Ferrero opens the World first official NUTELLA CAFE in Chicago

A new Nutella Cafe is set to hit the streets of Chicago this month — and no, it’s not inside Eataly. Ferrero, the Italian brand that invented and manufactures the chocolate-hazelnut spread, is opening its first all-Nutella cafe on May 31 inside Chicago’s Millennium Park Plaza on the city’s East Side. Patrons will be offered a menu of food items featuring Nutella, including crepes, gelato, oatmeal, yogurt parfaits, croissants, waffles, pancakes, and a fruit fondue plate. Unlike the menu at the Nutella Bar inside NYC’s Eataly or the Nutella counter inside Chicago’s Eataly, the Nutella Cafe will also offer savory lunch items that do not contain Nutella, like panini and salads. Owned and operated by Ferrero, this one-of-a-kind Nutella Cafe is organizing a grand opening ceremony, and word on the street is that the first couple of hundred guests will receive ‘special surprises’: ‘We wanted to create a world of Nutella for our fans that could truly capture the essence of the brand’, Noah Szporn, Head of Marketing Nutella North America, said. ‘Not just in the dishes that will be served, but in the full experience from the moment you step into the space’.

Ferrero opens the World first official NUTELLA CAFE in Chicago
Rendering of the upcoming Nutella Cafe
Ferrero opens the World first official NUTELLA CAFE in Chicago
Forget your Eggos. This caramelized brioche and sugar waffles are topped with warmed apples (or other seasonal fruit) and covered with a Nutella drizzle with hazelnuts for good measure.
Ferrero opens the World first official NUTELLA CAFE in Chicago
Unsweetened yogurt is topped with berries and fresh basil, orange zest, pound cake croutons, toasted hazelnuts and, obviously, Nutella drizzle.
Ferrero opens the World first official NUTELLA CAFE in Chicago
The fondue option with assorted shortbread cookies and warm Nutella is perfect for sharing—if you don’t mind getting Nutella on your face.
Ferrero opens the World first official NUTELLA CAFE in Chicago
Rendering of the upcoming Nutella Cafe

Comments